Your rep has 20 minutes with a gift shop buyer at Ambiente. She wants to see the Autumn candle range, compare vessel finishes, check the Christmas pre-order window, and place an order — all before her next appointment. Your rep opens the Sales App: full seasonal catalogue, mood vignettes, scent filters, live pricing, offline ordering. The order is confirmed before the buyer leaves the booth. And 80% of the session intelligence that would have evaporated with handwritten notes is now structured data.
Home decor sells on mood coordination — candle, vase, cushion, and print as one story. A paper catalogue shows them on separate pages. The rep describes the mood. The buyer imagines. The competitor on the next stand shows it on screen.
Christmas pre-orders need to close by July. Your rep at Christmasworld has a 3-day window to capture commitments. Without an app that shows the full seasonal range with live pricing and instant ordering, those 3 days produce notes, not orders.
Which scents did the buyer respond to? Which vessel finishes caught their eye? Which seasonal range got the strongest reaction from gift shops vs department stores? By Monday, 80% of this intelligence is gone. Handwritten notes capture orders, not trends.
Not a demo. A real trade fair session where the rep presents moods, filters scents, builds the order, and captures intelligence.
Autumn Warmth. Coastal Summer. Christmas Luxe. The rep presents coordinated stories — candle, vase, textile, and print together. Cross-category ordering happens naturally because the buyer sees the mood, not a product list.
Christmas collection with live pricing and exclusive early-access tiers. Spring Refresh with new colourways. The buyer pre-orders at the booth, not via email follow-up three weeks later. Pre-order velocity captured per seasonal range.
Amber, vanilla, citrus, fig. Ceramic, glass, concrete, brass. The rep filters by scent family and vessel material on screen. The buyer sees the range narrow to exactly what they want. Every filter a trend signal.
Gift shop MOQs and curated edits. Department store volume tiers. Online marketplace pricing structures. The app adapts the experience per buyer segment. One tool, five commercial models.
Full catalogue cached. Orders placed without WiFi. Session data syncs when connectivity resumes. At Ambiente, Christmasworld, or Maison & Objet — your rep never depends on fair WiFi to close an order.
Which moods the rep presented, which scents the buyer reacted to, which seasonal ranges got immediate commitment. After one Ambiente cycle, your team knows which trends drive orders by segment. After two, you plan the booth around data.
At Ambiente, your rep has 20 minutes with a gift shop buyer from Brighton and 15 minutes with a department store buyer from Stuttgart. The Brighton buyer wants curated seasonal edits — a candle, a vase, a print, coordinated as a gift display. The Stuttgart buyer wants the full autumn range with volume pricing and planogram compatibility. A paper catalogue serves neither properly. A Sales App configured for mood-based presenting with segment-adaptive pricing serves both.
The cross-category impact is immediate. Reps who present by mood vignette — showing the candle alongside the matching vase and textiles — close orders spanning 2.4 categories on average. Reps who present by product category close at 1.1. That 1.3-category gap is not a presentation style preference. It is the difference between selling a candle and selling an atmosphere. The margin difference compounds across every session, every fair, every season.
The intelligence layer is the second advantage. Every Ambiente session generates structured data: which moods the buyer responded to, which scent families they filtered, which vessel finishes they compared, and which seasonal ranges got immediate commitment vs which required follow-up. After one trade fair cycle, your booth planning shifts from creative instinct to evidence. After two cycles, you know which moods to lead with for gift shops, which to show department stores, and which to reserve for online marketplace buyers.
The seasonal timing matters. Christmas represents 38% of home decor revenue. The reps who have the Christmas collection in the Sales App at Christmasworld in June capture pre-orders 4 weeks before competitors who send PDF lookbooks in August. That 4-week gap translates directly into shelf space: the buyer who pre-orders in June reserves display space for your products. The buyer who receives a PDF in August has already allocated that space to a competitor.
The Sales App is the tool. The session intelligence is the asset. And the asset compounds with every fair, every field visit, and every seasonal cycle.
Mood presenting. Seasonal pre-orders. Offline ordering. Every session captured as trend intelligence.
See the Sales AppTell us about your brand, your current B2B setup, and what you are looking to improve. We will show you exactly how FIRE works for your specific situation.
No generic demos. No slide decks. A real walkthrough with your products and your industry configuration.
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