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Wine & Spirits · FIRE Remote

Remote Tasting for Wine & Spirits.

Your importer in Kyoto cannot fly to Bordeaux for every vintage release. Your distributor in São Paulo cannot visit your London showroom quarterly. FIRE Remote delivers the same visual selling experience across any distance: vineyard footage on screen, tasting notes shared live, vintage comparisons side by side, and allocation confirmed before the session ends. The buyer sees your brand world. The platform captures every interaction. Distance disappears. Intelligence compounds.

The Problem

International Distribution Without Face-to-Face Access Is a Relationship Risk.

Video Calls Compress Product Quality to Noise

Pack designs, label details, and display-ready configurations need pixel-level clarity. Video compression turns them into artefacts. FIRE Remote renders products locally on the buyer’s screen — no compression, no quality loss, no ambiguity about what they are ordering.

PDF Range Sheets Generate Zero Regional Intelligence

You email the same catalogue to 12 markets. You have no visibility into which categories Tokyo browsed, which pack formats Dubai compared, or which promotions São Paulo committed to first. Remote selling captures all of it as structured regional data.

Flying to Every Market for Every Promotional Window Is Not Scalable

Four promotional peaks per year. Twelve international markets. That is 48 flights to present every window to every distributor in person. FIRE Remote covers them in one week — with regional demand intelligence you never got from in-person visits.

Live Right Now

Five Time Zones. Five Importers. One Winemaker in Bordeaux.

Each session delivers the same visual quality. The same data capture. Zero distance penalty.

03:00 Tokyo 20:00 São Paulo 10:00 Bordeaux 09:00 London 04:00 Sydney
FIRE Bordeaux
Tokyo
Importer · 03:00 JST
Burgundy tasting · 24 min
London
Sommelier · 09:00 GMT
Champagne allocation · 18 min
São Paulo
Distributor · 20:00 BRT
Rosé collection · 30 min
Sydney
Retailer · 04:00 AEST
New vintage preview · 22 min
5sessions today
4time zones covered
0flights needed
100%data captured
Remote Capabilities

Six Capabilities That Make Distance Disappear for Wine & Spirits.

Visual Selling, Not Screen Sharing

The buyer does not see a Zoom window with a shared screen. They see a full-screen brand experience: vineyard photography, tasting notes, vintage comparisons, and allocation data — designed for visual impact, not desktop sharing.

Same Data as In-Person

Remote sessions capture identical structured data to showroom visits: wines presented, dwell time, vintage comparisons, allocation inquiries. The AI does not distinguish between a tasting in Bordeaux and a session to Tokyo. Both generate the same intelligence.

Time Zone Coverage

Release a new vintage at 10:00 CET. Present it to London at 09:00 GMT, to Tokyo at 18:00 JST, to New York at 16:00 EST, to São Paulo at 06:00 BRT. Same day. Same experience. Same allocation process. The vintage reaches every market within hours, not weeks.

Live Allocation During Session

The importer sees a wine they want. The rep confirms allocation on the Sales App. The reservation is confirmed in real time. No follow-up email. No “I’ll send you the availability list.” The decision and the transaction happen in the same session.

Market-Specific Presentations

The Japanese importer sees allocation-focused views with yen pricing and Japanese compliance data. The Brazilian distributor sees real pricing with tropical-climate wine selections. The London sommelier sees tasting profiles with food pairing suggestions. One tool, market-adapted.

AI-Prepared Remote Meetings

Before the session starts, the Sales App loads the importer’s profile: previous allocations, vintage preferences, reorder velocity, market trends. AI recommends which wines to present first. The rep enters the remote tasting prepared with evidence, not guesswork.

Style Intelligence

What Wine & Spirits Brands Discover When Every Remote Tasting Becomes Distribution Intelligence

The Bigger Picture

The Real Value Is Not the Replaced Flight. It Is the Regional Demand Data.

Remote selling replaces flights. That saves cost and time. But the lasting value is the intelligence. Each session captures what a phone call and a PDF never did: which categories Tokyo prioritised, which pack formats Dubai compared, which promotional window São Paulo committed to first. After eight sessions across eight markets, you have eight distinct regional demand profiles.

The session itself is powerful: screen-synchronised, not screen-shared. The buyer sees your products rendered locally at full quality. The rep drives the experience from the Sales App — switching categories, comparing pack formats, presenting promotional windows, building the order. The buyer watches in pixel-perfect quality on their own screen.

After one promotional launch via Remote, your production planning shifts from a global average to regional precision. After two cycles, you know which categories to lead with per market, which promotional windows convert fastest per region, and which pack formats to invest in per geography.

Remote selling is the tool. The regional demand intelligence is the asset. The asset compounds with every session, every market, and every buyer who reveals what a PDF catalogue never will.

Measurable Impact With FIRE

Reduce effort, accelerate velocity, and capture intelligence — across every channel and every promotional window.

up to
68%
Self-Service Reorders
International markets covered without flights or jet lag
72% origin film completion drives listing commitment
Replace flights with data →
up to
3.4×
Promotional Reorder Rate
Regional demand profiles from every session
Production planning shifts from forecast to evidence
Capture regional intelligence →
up to
8 weeks
Earlier Trend Signals
Shelf rotation visible in real-time portal data
Production adjusted before quarterly report arrives
Capture shelf intelligence →
up to
100%
Listing Intelligence Captured
Every listing gained, lost, and at risk — tracked
Category management powered by evidence, not spreadsheets
Own your listing data →
FIRE Remote

FIRE Remote Replaces Flights With Data-Rich Virtual Selling.

Regional demand data feeds FIRE Analytics and AI. Selections carry over to the FIRE B2B Portal for self-service reordering.

10 FIRE products

Eight Markets. One Week. Regional Demand Intelligence From Every Session.

Screen-synchronised selling that captures what PDF catalogues and phone calls never will.

See Remote Selling
Get Started

Talk to Our Team

Tell us about your brand, your current B2B setup, and what you are looking to improve. We will show you exactly how FIRE works for your specific situation.

No generic demos. No slide decks. A real walkthrough with your products and your industry configuration.

What Happens Next

1
Discovery Call
Your products, channels, and systems.
2
Custom Demo
Platform configured for your industry.
3
Go Live
Connected to your ERP in 20–40 days.

Own Your Data. Learn From It. Use It With AI.

Trusted by leading Wine & Spirits brands across snacks, beverages, health & wellness, personal care, and household products worldwide.

FAQ

Frequently Asked Questions

FIRE captures every vintage management interaction as structured data. When a buyer explores vintage management options on the B2B Portal or Sales App, each selection is logged, analysed, and fed into the AI layer. Over three sales cycles, FIRE predicts vintage management demand patterns with increasing accuracy — helping wine & spirits brands optimise production allocation and reduce dead stock by 15-25%. See FIRE Analytics.
Yes. FIRE Connect integrates with 250+ systems including SAP, Microsoft Dynamics, Oracle, and industry-specific solutions for duty compliance. Most wine & spirits brands are fully integrated within 20-40 days. The integration is bidirectional — orders, stock levels, and duty compliance data flow seamlessly between FIRE and your existing infrastructure. Learn about FIRE Connect.
Most B2B platforms digitise transactions. FIRE captures intelligence. Every buyer interaction across Portal, Sales App, Digital Showroom, and Remote feeds one unified data layer. After three cycles, the AI predicts buyer behaviour, flags churn risk, and recommends assortment adjustments specific to wine & spirits — including allocation by market. This compounding intelligence is what sets FIRE apart.
Typically 20 to 40 days from kickoff to live operation. FIRE has pre-built templates for wine & spirits including vintage management, duty compliance, and allocation by market workflows. The implementation team, based at our headquarters in Wollerau near Zurich, handles ERP integration, data migration, and buyer onboarding. First structured data flows within the first week.
Absolutely. FIRE supports multi-language, multi-currency, and region-specific pricing — essential for wine & spirits brands operating across Germany, Austria, Switzerland, and wider European markets. Data is hosted on AWS — with optional Swiss or European hosting available — fully GDPR and Swiss data protection compliant. Our Zurich team supports brands in German, English, and French. Contact us.
FIRE captures six categories of structured data per buyer session: product views, search behaviour, comparison patterns, vintage management interactions, order composition, and session timing. For wine & spirits specifically, this includes duty compliance preferences and allocation by market patterns. This intelligence compounds — each cycle makes predictions sharper and recommendations more actionable. Explore FIRE AI.
Also available for
Fashion & Apparel Consumer Electronics Beauty & Cosmetics Food & Beverage
All Industries →
Global Distribution

Intelligence Compounding Across Every Market. Right Now.

Allocation confirmed
Tokyo
😉 See Remote Selling
🔥